SheSources was born in 2020 in Emma Stern’s artistic entrepreneurship class at NYU (thank you, Professor Liz Bradley). What originally started as a concept inspired by a meeting with Anne Quart became a realized idea when Emma won the 2020 HerCampus x Aussie Hair Care Business Plan Honorable Mention grant.

SheSources launched as a website that Emma cultivated and updated during the pandemic, interviewing women or gender non-conforming individuals in decision-making roles from the entertainment industry while the world shut down. Emma decided to incorporate it in February 2021, then it grew into a blog with a team of writers. Soon it grew into a weekly radio show in partnership with UK-based W!ZARD Radio Media. The show, named New Voices, New Views, garnered 14,000 listeners on average every week and featured music from up-and-coming women & GNC artists. Guests that appeared on the show included Au/Ra, Violet Skies, Chanel Loren, Lou Roy, and Mint Simon.

After a year of co-producing New Voices, New Views with W!ZARD, SheSources decided to take a break. After some time off & a re-brand from the incredible Christina Staggs Creative Co. SheSources launched 12 episode of “New to The Table” with guests like Georgia Stitt, Macy Schmidt, Lauren Gunderson, Nina Ameri, and Sujata Day. Now SheSources is back at W!ZARD Radio, producing a new radio episode each week that helps listeners navigate the ins of the entertainment industry when your gender stands out, and featuring fresh playlists from up and coming gender-marginalized artists. Listen live every Saturday at 1 pm est/6 pm gmt here, and find the full length conversations with special guests on the podcast here.

SheSources looks forward to new projects, partnerships, and community in 2025, and beyond.